Robert Fleming Rankin (born July 27, 1949) is a prolific British humorous novelist. Born in Parsons Green, London, he started writing in the late 1970s, and first entered the bestsellers lists with Snuff Fiction in 1999. His books are a unique mix of science fiction, fantasy, the occult, urban legends, running gags, metafiction, steampunk and outrageous characters. According to the (largely fictional) biography printed in some Corgi editions of his books, Rankin refers to his style as 'Far Fetched Fiction' in the hope that bookshops will let him have a section to himself. Many of Rankin's books are bestsellers.