Subliminal: How Your Unconscious Mind Rules Your Behavior

Index

Page numbers in italics refer to illustrations.

aboriginals

“above-average” effect

academic performance, 8.1, 9.1, 9.2, 10.1, 10.2

acetaminophen

acting, 5.1, 7.1

Adams, Marilyn J., 3.1, 3.2

Adolphs, Ralph

adrenaline

advertising, 1.1, 8.1, 8.2

affiliations, group

affiliative behavior, 4.1, 6.1, 8.1

affluence

African Americans, 7.1, 7.2, 7.3, 8.1, 8.2, 9.1, 10.1

Agassiz, Louis

Alameda County, Calif.

Allport, Gordon, 7.1, 8.1

Amazon River

ambiguity, 10.1, 10.2

American Association for the Advancement of Science

American Geophysical Union

American Medical Association (AMA)

American Meteorological Society

amnesia

amygdala, 4.1, 9.1

anger, 5.1, 5.2, 9.1, 9.2, 9.3

angina pectoris

animal characteristics, 1.1, 4.1, 4.2, 7.1, 7.2, 7.3

animals, prl.1, 1.1, 2.1, 2.2, 2.3, 4.1, 4.2, 5.1, 5.2, 5.3, 7.1, 7.2, 7.3

see also specific animals

anterior cingulate cortex

Anthropologist on Mars, An (Sacks)

anthropology, 3.1, 5.1, 5.2, 5.3

anthropomorphization

anti-Semitism, 7.1, 7.2

Antony, Mark

anxiety, 4.1, 9.1

appearance, physical, 6.1, 7.1, 9.1, 9.2

Apple Computer, 8.1, 8.2, 10.1

Arabs

archaeology

archetypes

Argentina

arithmetic

armies, 5.1, 5.2, 10.1, 10.2

arousal, sexual, 2.1, 9.1

art, 7.1, 8.1, 8.2

arteries, 7.1, 9.1

artifacts, 1.1, 1.2

artificial blindsight

Asian Americans

assisted living centers

associations, mental

Atkinson, A. P.

Atlantic City

attitudes, 7.1, 7.2, 9.1, 10.1, 10.2, 10.3

attractiveness

attributes, personal, 5.1, 6.1, 8.1, 10.1

Australian aboriginals

autism

auto accidents, 9.1, 10.1

automatic responses, 4.1, 4.2, 5.1, 6.1

awards, 8.1, 10.1

babbling

baboons

Bargh, John

Bartlett, Frederic, 3.1, 4.1

basal ganglia

basic emotions

basketball, 4.1, 6.1, 10.1, 10.2

Batista, Fulgencio

Beagle

Bee Gees

beer, 1.1, 1.2

behavior

affiliative, 4.1, 6.1, 8.1

aggressive, 4.1, 5.1, 5.2

animal, 1.1, 4.1, 4.2

of children, 4.1, 4.2, 4.3, 4.4, 4.5

codes of

collective

competitive, 4.1, 8.1, 8.2

conscious, prl.1, prl.2, 1.1, 2.1, 2.2, 4.1, 4.2, 10.1, 10.2, 10.3

cooperative, 4.1, 4.2, 5.1, 6.1, 8.1, 8.2

cultural norms for, 5.1, 5.2, 9.1, 9.2, 9.3

environmental factors in, 1.1, 1.2, 2.1, 4.1, 10.1

expectations and

female vs. male, 4.1, 5.1, 6.1, 6.2, 9.1

genetic basis of

implicit, 4.1, 7.1

instinctive, prl.1, 1.1, 4.1, 4.2, 5.1, 5.2

interpretation of, 1.1, 2.1, 2.2, 3.1, 4.1, 4.2, 5.1, 5.2, 6.1, 6.2, nts.1

irrational vs. rational, prl.1, 1.1, 1.2, 4.1, 10.1, 10.2, 10.3

learned

manipulation of

motivations for, 4.1, 9.1, 10.1, 10.2, 10.3

“nonconscious,”

overt

prediction of

reproductive, 4.1, 6.1, 6.2, 9.1

self-interest in

sexual, 1.1, 1.2, 2.1, 4.1, 5.1, 6.1, 9.1, 9.2, 9.3

social, see socialization

suspicious

trauma and, 1.1, 1.2

unconscious, prl.1, 1.1, 1.2, 2.1, 4.1, 4.2, 4.3, 5.1, 6.1, 9.1, 10.1, 10.2

behaviorism

Beirut

beliefs, 3.1, 3.2, 4.1, 9.1, 10.1, 10.2, 10.3

Bell, Tim

Bell Labs

Benedict, Ruth

bias, 7.1, 7.2, 9.1, 10.1, 10.2, 10.3

big bang theory

binocular rivalry

birds

birth control, 6.1, 6.2

biting

bits, information, 2.1, 3.1

Black Monday (1987)

Blanco, Kathleen

blindness, 2.1, 5.1

blind sampling

“blindsight,” 2.1, 2.2, 2.3, 2.4

blind spots, 2.1, 2.2, 7.1

blinking

blood pressure, 4.1, 9.1

blood supply, 4.1, 7.1, 9.1

BMW

body language, 5.1, 5.2, 5.3

body movements

Borg, James

Borges, Jorge Luis

Boston

brain

animal, prl.1, 2.1, 2.2, 2.3, 5.1

blood flow in

central plane of

chemistry of, 4.1, 4.2, 4.3

computer analogy for, 1.1, 2.1, 3.1, 3.2, 4.1, 4.2, 4.3

cortex of, 1.1, 4.1, 4.2

damage to, prl.1, 2.1, 4.1

diagram of

electrical stimulation of

energy consumption of

evolution of, 2.1, 4.1, 6.1

function of, 4.1, 4.2, 9.1

gray matter of

information processing capacity of, 2.1, 3.1

left vs. right hemispheres of, 2.1, 9.1

lesions in

lobes of, 2.1, 2.2, 4.1

mammalian, 4.1, 4.2

mapping of

multiple pathways in

nerve cells (neurons) of, 1.1, 2.1, 3.1, 4.1

neural activity in, 1.1, 1.2, 4.1, 5.1

oxygen levels in

pain receptors in, 4.1, 9.1, 9.2

regions of

reptilian

scans of, prl.1, prl.2, 1.1, 1.2, 4.1, 4.2, nts.1

sensory input for, 1.1, 1.2, 2.1, 2.2, 4.1, 9.1

size of, 4.1, 4.2

speech centers in

split-

stress-sensitive regions of

structure of, prl.1, 2.1, 4.1

subliminal level of

surgery on

traumatic experiences and

unconscious, 4.1, 4.2, 9.1

vertebrate, 2.1, 4.1

visual cortex of, prl.1, 2.1, 2.2, 4.1

brain stem

“brand-appreciation” module

brand names

Brazil, 5.1, 9.1

Brown, Michael

Browning, Elizabeth Barrett

Buchenwald concentration camp

Bugs Bunny

bullet penetration

burglaries, 3.1, 10.1

Burlington, N.C.

business executives, 3.1, 4.1, 10.1, 10.2

business negotiations

Cadillac

Caesar, Julius

California, 3.1, 4.1, 6.1, 7.1, 9.1

Cambridge University, 3.1, 4.1

campaign flyers

capital punishment

Capone, Al

cardiac surgeons

Carnegie, Dale

carotid artery, occluded

Carpenter, William, 2.1, 2.2

cash bonuses

categories

cats, 4.1, 7.1

causal arrows

CBS

C. elegans (roundworm)

cerebellum, 1.1, 2.1

cerebral hemispheres

cervix, and oxytocin

chain letters

Challenger explosion (1986)

chance, prl.1, 1.1, 10.1

change blindness

character actors

chatter

cheating

chemistry, brain, 4.1, 4.2, 4.3

chemistry, sexual

Chesterton, G. K.

Chicago, University of

children, 3.1, 4.1, 4.2, 4.3, 4.4, 4.5, 5.1, 5.2, 5.3, 8.1, 10.1, 10.2

Chile

chimpanzees, 4.1, 5.1, 5.2

Christmas cards

cigarette smoking

circulatory system, 4.1, 7.1, 9.1

civilization, prl.1, 3.1, 4.1, 6.1

Clever Hans, 5.1, 5.2

clinical psychology, 2.1, 2.2, 3.1, 3.2, 3.3, 4.1, 4.2, 4.3, 9.1, 10.1

cliques, 4.1, 6.1

coaches

Coca-Cola

codes of conduct

cognition, 1.1, 2.1, 4.1, 4.2

cognitive psychology, 4.1, 4.2

collective behavior

colors, 1.1, 2.1, 7.1

color samples

Columbia University

communication, 2.1, 2.2, 3.1, 3.2, 3.3, 9.1, nts.1

see also language

communism, 6.1, 8.1

company names

competitive behavior, 4.1, 8.1, 8.2

compressed images

computers, prl.1, prl.2, 1.1, 2.1, 3.1, 3.2, 4.1, 4.2, 4.3, 4.4, 4.5, 4.6, 6.1, 6.2, 7.1, 8.1, 8.2, 10.1, 10.2, nts.1

computer science

concentration, mental

concentration camps, 5.1, 7.1

conception

confabulation

Congress, U.S., 3.1, 6.1, 10.1

consciousness, prl.1, prl.2, 1.1, 2.1, 2.2, 4.1, 4.2, 10.1, 10.2, 10.3

consensus

consonants

“content-free” speech

contracts, 4.1, 10.1

control groups

Convicting the Innocent (Garrett)

cooperation, 4.1, 4.2, 5.1, 6.1, 8.1, 8.2

Cornell University

corporations

correlations, statistical

cortex, 1.1, 4.1, 4.2

Cotton, Ronald, 3.1, 3.2

country clubs

cowbirds

crime, 3.1, 3.2, 8.1, 10.1

Crowley, “Two Gun,”

cues, nonverbal, 2.1, 5.1, 6.1, 6.2

cultural norms, 5.1, 5.2, 9.1

Dalí, Salvador

damages, lawsuit

Dartmouth College

Darwin, Charles

databases

data mining

data storage, 3.1, 9.1, 9.2

dating

deadlines

deafness

Dean, John, 3.1, 3.2, 3.3, 3.4, 3.5, 3.6

death penalty

debate, presidential (1960)

decision making, 1.1, 9.1, 10.1, 10.2

deep structure (in linguistics)

defendants, 3.1, 3.2, 3.3, 10.1

defense mechanisms

De Humana Physiognomonia (della Porta)

della Porta, Giambattista

delusions

democracy, 7.1, 8.1

Democratic National Committee

Democratic Party, 3.1, 6.1

demographics

depression

dexterity

Dick, Philip K.

Didot, Firmin

Ding an sich, Das (“a thing as it is”)

disease, 2.1, 3.1, 7.1, 9.1, 10.1

Disney, 1.1, 3.1, 8.1

Disneyland, 1.1, 3.1

distortion, 3.1, 4.1, 10.1

divorce

DNA testing, 3.1, 3.2

doctors, 8.1, 8.2, 9.1, 10.1, 10.2

dogs, 2.1, 4.1, 5.1, 7.1

domestication, 5.1, 5.2

dominance, 5.1, 5.2, 5.3, 6.1, 6.2

dorsal anterior cingulate cortex

dorsal striatum

dreams

dress codes

“Dr. Gregor Zilstein,” 4.1, 9.1

Duchenne de Boulogne

Dunning, David

Eagles, 8.1, 8.2

East Asians

economics, 1.1, 1.2

education, 8.1, 9.1, 9.2, 10.1, 10.2, 10.3

ego, 4.1, 10.1

ein Mensch sein (“a real human being”)

Einstein, Albert, 2.1, 4.1, 4.2, 8.1, 10.1

Ekman, Paul

elderly

elections, U.S.

of 1960

of 1964

effect of candidates’ looks on outcome

effect of candidates’ voices on outcome

influence of mass media on

electrical stimulation

electric shocks

electrodes

Elon University

e-mail, 4.1, 4.2

Emory University

“Emotion Perception from Dynamic and Static Body Expressions in Point-Light and Full-Light Displays” (Atkinson, et al.)

emotions

basic

context of, 3.1, 9.1

expression of, 2.1, 2.2, 3.1, 3.2, 4.1, 4.2, 5.1, 5.2, 6.1, 6.2, nts.1

memory and, 9.1, 9.2, 9.3

negative, 4.1, 5.1, 5.2, 9.1, 9.2, 9.3, 9.4, nts.1

positive, 5.1, 5.2, 9.1, 9.2

subliminal expression of, 2.1, 4.1, 6.1, 9.1

empirical psychology, 2.1, 4.1

employees, 5.1, 6.1, 7.1, 9.1, 10.1, 10.2

energy consumption

engineering

English language

environmental issues, 8.1, 10.1

erotic images, 2.1, 9.1

estimates

evaluations, personal

evolution, prl.1, 1.1, 2.1, 3.1, 4.1, 4.2, 4.3, 5.1, 5.2, 6.1, 9.1, 10.1

Ewen, Elizabeth

Ewen, Stuart

ewes, 4.1, 4.2

exercise, 1.1, 4.1

exercise routines

expectations, psychological effect of

see also placebos, prior knowledge

experimental psychology, 2.1, 2.2, 3.1, 3.2, 3.3, 4.1, 4.2, 4.3, 9.1, 10.1

Expression of the Emotions in Man and Animals, The (Darwin)

eye, structure of, 2.1, 2.2, 2.3, 2.4, 7.1, 8.1

eye contact, 5.1, 6.1

eye movement, 2.1, 2.2, 3.1, 8.1

eyewitnesses, 3.1, 3.2

“face effect,”

face recognition, 2.1, 3.1, 3.2, 7.1

face-to-face meetings

facial expressions, 2.1, 2.2, 3.1, 4.1, 4.2, 5.1, 5.2, 6.1, 6.2, nts.1

factions

false memories

falsification

family names

faster speech

fear, 5.1, 5.2, 9.1, nts.1

Federal Emergency Management Agency (FEMA)

fertility

films, 5.1, 7.1, 9.1

financial crisis (2007–8)

fine motor movements

First International Congress

first-order intentionality

fluency effect, 1.1, 1.2

fMRI (functional magnetic resonance imaging), prl.1, prl.2, 1.1, 1.2, 4.1, 4.2, nts.1

folk tales

fonts, 1.1, 7.1, 7.2

food tastes, 1.1, 2.1

football

“forced choice” experiment, 2.1, 2.2

fourth-order intentionality

France, 6.1, 7.1

free will, 1.1, 9.1

Freiburg, University of

frequencies

Freud, Sigmund, prl.1, 1.1, 1.2, 2.1, 3.1, 4.1, 4.2, 4.3, 9.1, 10.1

frontal lobe, 2.1, 4.1, 4.2, 5.1

fruit flies, 1.1, 1.2

functional magnetic resonance imaging (fMRI), prl.1, prl.2, 1.1, 1.2, 4.1, 4.2, nts.1

fusiform area

Gandhi, Mohandas K.

gangs

gaps, information

gaps, visual, 2.1, 2.2, 7.1

Gare d’Orsay

Garrett, Brandon

Gauldin, Mike

gaze, 5.1, 5.2

gender stereotypes, 6.1, 7.1, 7.2, 7.3, 8.1, 8.2, 8.3, 10.1

General Accounting Office, U.S.

General Motors (GM)

generic categories

genetics, 3.1, 3.2, 4.1

Germany, 3.1, 5.1, 9.1

Gestalt

gesture systems

ghosts

gifted students

Gilbert, Daniel

Girl on a Motorcycle, The

global positioning system (GPS), 2.1, 4.1

global warming

God

Golan Heights

gold chloride

Goldwater, Barry

Google

government agencies

grades, academic, 9.1, 9.2, 10.1, 10.2

grammar

Grandin, Temple

grand juries

gratuities

gravity, prl.1, 2.1

gray matter

Great Britain, 6.1, 10.1

Great Depression

Great Escape, The

grooming, 4.1, 6.1

group affiliation

group memories

groups, 3.1, 4.1, 4.2, 5.1, 7.1, 8.1

Guevara, Che

guilt

habitual thinking

see also programmed behavior

Hadza people

Haidt, Jonathan

hairdressers, 8.1, 8.2

Haldeman, H. R.

hamadryas baboons

happiness, 5.1, 5.2, 9.1, 9.2

hard drives

Harvard Psychological Laboratory, 2.1, 3.1, 3.2

Harvard University, 2.1, 3.1, 3.2, 3.3, 6.1, 8.1, 9.1, 9.2

Hawking, Stephen, 4.1, 8.1

headaches, 9.1, 9.2, 9.3

head wounds

hearing

heart disease, 2.1, 3.1, 7.1, 9.1

heart rate

heaven

Hebrew language

Helen of Troy

hell

“helper,”

hemispheres, brain, 2.1, 9.1

hemorrhages

Henry, Patrick

Hewitt, Don

high blood pressure

high school students, 10.1, 10.2

hippocampus, 4.1, 4.2

hiring practices, 5.1, 6.1, 7.1, 9.1, 10.1, 10.2

Hispanics, 7.1, 8.1

Hitler, Adolf

Holocaust, 5.1, 7.1

hominids, 4.1, 5.1, 6.1, 8.1, 8.2

Homo erectus

Homo habilis

homosexuality

hoof tapping

horses, 5.1, 5.2, 10.1

horse/seal image, 10.1, 10.2

House of Representatives, U.S.

“How Can You Mend a Broken Heart?,”

How to Win Friends and Influence People (Carnegie)

human species (Homo sapiens), 4.1, 5.1, 6.1, 8.1, 8.2

Hunt, Howard

hunter-gatherers

Hurricane Katrina

hurt feelings

“hurt feelings” survey

hypnosis

hypothalamus, 4.1, 4.2, 9.1

id

identification, mistaken

identity

ideology, political, 6.1, 8.1

illness, 2.1, 3.1, 7.1, 9.1, 10.1

“illusion of objectivity,” 10.1, 10.2, 10.3

illusions, 2.1, 8.1, 9.1

images

imagination, 1.1, 2.1, 3.1

imaging

Implicit Association Test (IAT), 7.1, 7.2

implicit behavior, 4.1, 7.1

incomplete data

indigenous peoples, 5.1, 6.1

infants, 4.1, 4.2, 4.3, 5.1, 5.2, 5.3

inflection, tonal

information systems

in-groups

initial public offerings (IPOs), 1.1, 1.2, 9.1

innate behavior

Innocence Project

insanity

instincts, prl.1, 1.1, 4.1, 4.2, 5.1, 5.2

intelligence, 4.1, 5.1, 5.2, 6.1

intelligent design

intentionality

International Affective Picture System

Internet, 4.1, 4.2

interpersonal distances

interpersonal skills

Interpretation of Dreams, The (Freud)

interviews, job, 5.1, 9.1, 10.1, 10.2

intimate space

introspection, prl.1, 4.1, 4.2, 9.1, 9.2, 10.1

intuition, prl.1, 2.1, 2.2

invertebrates

investment, financial, 1.1, 10.1

“inward light,”

Iowa City

IQ, 4.1, 5.1, 5.2

irrationality, prl.1, 1.1, 1.2, 4.1, 10.1, 10.2, 10.3

isolation, social

Israel, 2.1, 10.1

James, Jesse

James, William, 2.1, 2.2, 3.1, 3.2, 4.1, 4.2, 9.1, 9.2

James-Lange theory

jams

Japan, 2.1, 5.1

Jastrow, Joseph, prl.1, 2.1

Jesus Christ

Jews, 7.1, 7.2, 7.3, 8.1

job discrimination

job interviews, 5.1, 9.1, 10.1, 10.2

Jobs, Steve

job searches

Johnson, Lyndon B.

judges, 3.1, 10.1

judgment, 2.1, 3.1, 4.1, 5.1, 6.1, 6.2, 10.1

Jung, Carl, prl.1, prl.2, prl.3

junk food

juries, 3.1, 3.2, 3.3, 7.1, 10.1

Justice Department, U.S.

Kandinsky, Wassily, 8.1, 8.2

Kant, Immanuel, 2.1, 4.1

Katrina, Hurricane

Kennedy, John F.

Khrushchev, Nikita

kindergarten

Klee, Paul, 8.1, 8.2

Klein, Gary

knowledge, prior, 3.1, 3.2

“known innocents,”

Koch, Christof

Korsakoff’s syndrome

labels, mental

laboratories, psychology

labor camps

lambs, 4.1, 4.2, 4.3

language

animal, 5.1, 5.2, 5.3

body, 5.1, 5.2, 5.3

as communication, 2.1, 2.2, 3.1, 3.2, 3.3, 9.1, nts.1

cultural influences in, 5.1, 5.2, 9.1, 9.2, 9.3

development of

nonverbal, 2.1, 4.1, 4.2, 5.1, 5.2, 6.1, 6.2, 6.3

para-

survival and

unconscious, 4.1, 5.1, 6.1

verbal, 5.1, 5.2

visual, 2.1, 5.1

language recognition

Large Hadron Collider (LHC)

laughter, 9.1, 9.2

laws, natural

lawsuits

lawyers, 3.1, 8.1, 8.2, 10.1, 10.2, 10.3

Lazy Shave

leadership, 5.1, 6.1, 10.1, 10.2

“learned expressions” theory

Lebanon

left hemisphere, 2.1, 9.1

Leipzig, University of

lesions, brain

Levin, Daniel

Liddy, Gordon

Lieutenant Colonel T. (case study)

limbic system, 4.1, 4.2

Lincoln, Abraham

line lengths, 7.1, 7.2

lineups, 3.1, 3.2

Lippmann, Walter, 7.1, 7.2, 7.3

listening

Liszt, Franz von

literature and theory of mind

litter

Lodge, Henry Cabot, Jr.

Loftus, Elizabeth

London Zoo

long-term memories

“Long-Term Memory for a Common Object” (Nickerson and Adams)

love

lower primates, 4.1, 4.2, 4.3, 5.1, 5.2, 5.3, 6.1

low voices

Luria, A. R.

macaques

Macintosh computers, 8.1, 8.2

magnetic resonance imaging (MRI), prl.1, prl.2, 1.1, 1.2, 4.1, 4.2, nts.1

makeup, 6.1, 6.2

mammals, 4.1, 4.2, 4.3, 4.4, 4.5, 4.6

managerial skills

mapping, brain

marketing, 1.1, 1.2, 8.1, 8.2, 9.1

marriage, 1.1, 1.2, 4.1, 9.1

mass media, 7.1, 8.1

mathematics, 6.1, 8.1, 10.1

mating season, 6.1, 6.2

mazes

Mazo, Earl

McQueen, Steve

meadow voles

medicine, 4.1, 8.1, 8.2, 9.1, 9.2, 9.3, 10.1

medulla oblongata

Memorial Hospital (Burlington, N.C.)

memory

accuracy of, 3.1, 3.2, 10.1

belief in, 3.1, 9.1

childhood

distortions of, 3.1, 4.1

emotional, 9.1, 9.2, 9.3

evolution of, 3.1, 3.2

eyewitness, 3.1, 3.2

false

of general content

of gist, 3.1, 3.2

group

long-term

loss of

personal, 3.1, 3.2, 9.1

recovered

re-creation of

substitutions in

transcripts compared with, 3.1, 3.2, 5.1

unconscious, 2.1, 2.2, 3.1

unfiltered

visual, 2.1, 3.1, 3.2

Men Are from Mars, Women Are from Venus (Gray)

mental hospitals

mental states, 4.1, 4.2

menus

Mercedes-Benz

metabolism

Method acting

Michigan, University of

microsaccades

Milgram, Stanley

military, 5.1, 5.2, 10.1, 10.2

Mind

minefields

Minnesota, University of, 4.1, 6.1, 9.1

Miss Dinnerman (tortoise)

Mlodinow, Simon (father), 3.1, 5.1, 10.1

Mlodinow, Irene (mother), 1.1, 4.1, 7.1, 10.1

Mlodinow, Nicolai, 9.1, 10.1, 10.2

monkeys, 2.1, 4.1, 4.2, 4.3, 4.4, 5.1, 5.2

monogamy

montane voles

moods

morality

Morin, Simon

Morse Code

Mosso, Angelo, 4.1, 9.1

“Mother-Infant Bonding and the Evolution of Mammalian Social Relationships” (Broad et al.)

mother-infant relationships, 4.1, 4.2

motivated reasoning, 10.1, 10.2

motivation, 4.1, 9.1, 10.1, 10.2, 10.3

motor movements, 4.1, 4.2, 7.1

motor neuron disease

movies, 5.1, 7.1, 9.1

MRI (magnetic resonance imaging), prl.1, prl.2, 1.1, 1.2, 4.1, 4.2, nts.1

multiple personalities

multitasking

Münsterberg, Hugo, 3.1, 3.2, 3.3, 7.1, 9.1, 9.2

murder, 7.1, 10.1

muscles

music

mutual cooperation

mythology

Nabokov, Vladimir

Nagin, Ray

Naked Under Leather

names, 1.1, 1.2, 1.3, 1.4, 9.1

Nass, Clifford, 6.1, nts.1

National Academy of Sciences

National Basketball Association (NBA)

national parks

Native Americans, 3.1, 8.1

Nazism, 1.1, 5.1, 7.1

Nebraska

negative emotions, 4.1, 5.1, 5.2, 9.1, 9.2, 9.3, 9.4, nts.1

Neisser, Ulric, 3.1, 3.2

neocortex, 2.1, 4.1, 4.2, 4.3

neocortex-to-whole-brain ratio

Neolithic culture

nerve tissue

neurons, 1.1, 2.1, 3.1, 4.1

neuroscience, prl.1, 1.1, 1.2, 1.3, 2.1, 2.2, 2.3, 4.1, 4.2, 5.1, 7.1, 9.1

New Guinea

new mammalian brain, 4.1, 4.2

New Orleans

New Psychology, 2.1, 4.1

newspapers, 7.1, 8.1

Newton, Isaac, prl.1, 2.1

New York City, 1.1, 7.1, 8.1

New York Herald Tribune

New York Stock Exchange (NYSE), 1.1, 1.2, 1.3

New York Times, 5.1, 5.2, 10.1

Nickerson, Raymond S., 3.1, 3.2

Nietzsche, Friedrich

nipples, and oxytocin

Nixon, Richard M., 3.1, 3.2, 6.1

Nobel Prize

“nonconscious” behavior

nonhuman primates, 4.1, 4.2, 4.3, 5.1, 5.2, 5.3, 6.1

nonparticipants

nonverbal language, 2.1, 4.1, 4.2, 5.1, 5.2, 6.1, 6.2, 6.3

norms, cultural, 5.1, 5.2, 9.1

norms, group

North Carolina

nuclear war

Obama, Barack, 2.1, 2.2

obesity

objectivity, 2.1, 10.1, 10.2, 10.3, 10.4, 10.5

occipital lobe, 2.1, 2.2, 2.3, 4.1, 4.2, 7.1

old mammalian brain, 4.1, 4.2

On the Witness Stand: Essays on Psychology and Crime (Münsterberg)

opinions, 6.1, 6.2, 7.1, 9.1, 10.1, 10.2

opium

optic nerve

orbicularis oculi muscle

orbitofrontal cortex, 1.1, 4.1, 4.2, 4.3

organizational structures

Origin of Species, The (Darwin)

Orwell, George

out-groups

overconfidence

ovulatory cycle, 6.1, 9.1

oxygen levels

oxytocin, 4.1, 4.2

oxytocin sprays

pain, physical, 4.1, 9.1, 9.2, 9.3

pain, social

painkillers

pain receptors, 4.1, 9.1, 9.2

paintings, 8.1, 8.2

paralanguage

parallel processes, prl.1, 1.1, 2.1, 2.2, 2.3, 6.1

parents

parietal lobe

parks

Parliament, British

Pascal, Blaise

patient-care decisions

pattern recognition

pauses

Peirce, Charles Sanders, prl.1, 2.1, 2.2, 2.3, 2.4

pennies

Pepsi

“Pepsi paradox,”

perception, prl.1, 2.1, 2.2, 3.1, 4.1, 4.2, 5.1, 7.1, 9.1, 10.1

peripheral vision

Persian rugs

personal computers (PCs), 8.1, 8.2

personality, 5.1, 6.1, 7.1, 8.1, 10.1

personal space, 5.1, 5.2

Petrified Forest National Park

Pfungst, Oskar

phantom words

pharmaceuticals industry

Philosophiae Naturalis Principia Mathematica (Newton)

philosophy, 4.1, 9.1

phonemic restoration

photographs, 2.1, 2.2, 3.1, 3.2, 5.1, 5.2, 5.3, 6.1

photo lineups

physics, prl.1, 2.1, 10.1, 10.2, 10.3

pitch, voice, 5.1, 5.2, 6.1, nts.1

placebos, 4.1, 4.2, 9.1, 9.2

plaintiffs

Planck, Max

Plato

PlayStation

Plexiglas displays

pneumonia

Poland, 1.1, 7.1, 10.1

Polchinski, Joe

police chiefs

police departments, 3.1, 10.1

politics, 4.1, 6.1, 6.2, 7.1, 8.1, 9.1, 10.1

pollsters

Poole, Bobby

popcorn experiment

pop psychology

popularity, 5.1, 10.1

pornography, 2.1, 9.1

portfolios, applicant

positive emotions, 5.1, 5.2, 9.1, 9.2

posterior cingulate cortex

posture, 5.1, 6.1

pragmatism

prairie voles

prefrontal cortex, 4.1, 4.2

prejudgment

prejudice, 7.1, 7.2, 7.3, 8.1, 8.2, 9.1, 10.1

prerecorded voices

primates, 4.1, 4.2, 4.3, 5.1, 5.2, 5.3, 5.4, 5.5, 6.1

primatologists

Princeton University, 6.1, 10.1

Principles of Mental Physiology (Carpenter)

Principles of Psychology, The (James), 4.1, 9.1

prior knowledge, 3.1, 3.2

see also expectations, psychological effect of

problem solving

production, mass

professors

programmed behavior

programs, computer

promiscuity, 4.1, 4.2

propositions, romantic

proprietary trading

protein

proxemics

Prussian Natural History Museum

psychics

psychoanalysis

psychology, 2.1, 2.2, 3.1, 3.2, 3.3, 4.1, 4.2, 5.1, 7.1, 9.1, 10.1

psychology labs, 2.1, 3.1, 3.2

psychosis

psychotherapy, 1.1, 1.2, 9.1

Public Opinion (Lippmann)

public service announcements

publishing, 1.1, 7.1, 7.2

punishment

quality, 1.1, 10.1

quantum theory

questionnaires, 8.1, 9.1, 9.2

rabbits

racism, 7.1, 7.2, 7.3, 7.4, 8.1, 8.2, 8.3, 9.1, 10.1

radio, versus television

randomness

Rangel, Antonio, 1.1, 2.1, 4.1

rape, 3.1, 3.2, 3.3

rationality, prl.1, 1.1, 1.2, 4.1, 10.1, 10.2, 10.3

rats, 5.1, 5.2

Rattlers, 8.1, 8.2

reading

“reading” people, 2.1, 4.1, 5.1

reality

distortions of, 3.1, 4.1, 10.1

imagination and, 1.1, 2.1, 3.1

nature of

objective, 2.1, 10.1, 10.2, 10.3, 10.4, 10.5

perception of, prl.1, 2.1, 3.1, 4.1, 4.2, 5.1, 7.1, 9.1, 10.1

“reality distortion field,”

reasoning, 10.1, 10.2, 10.3

recovered memories

redness, degrees of

Reese, Gordon

reference weights, prl.1, 2.1

rejection, 4.1, 6.1, 10.1

relations

Relations Between Physiology and Psychology course

relativity theory

religion, 7.1, 8.1, 10.1, 10.2, 10.3

Renouvier, Charles

repression, 1.1, 3.1, 3.2, 9.1

reptilian brain

Republican Party, 3.1, 6.1

research, scientific, 10.1, 10.2

Reserve Officer Training Corps (ROTC)

respect

responsibility

restaurants, 1.1, 6.1

résumés, 9.1, 10.1, 10.2

retina, 2.1, 2.2, 2.3, 2.4, 7.1, 8.1

revenge

Riddoch, George

right hemisphere, 2.1, 9.1

risk factors

rivalries, 8.1, 8.2

Robbers Cave, 8.1, 8.2, 8.3

Robinson, William Peter

rodents

Rogers, Ted

Rokeach, Milton

romantic relationships, 4.1, 5.1, 6.1

Roosevelt, Theodore

Rosenthal, Robert

roundworms

Russell, Bertrand

Russian language

Russo-Japanese War

Sabina (author’s aunt)

saccades

Sacks, Oliver, 4.1, 9.1, 9.2

Salvadorans

Samuelson, Paul

San Francisco, 4.1, 9.1

scent

Schachter, Stanley, 4.1, 9.1

Schacter, Daniel

Schiller, Robert

Schultz, Dutch

scientific community, 1.1, 4.1, 7.1, 10.1, 10.2, 10.3

scientists, 10.1, 10.2

“screens,”

scripts, mental

second-order intentionality

selective breeding

self-identity, 7.1, 8.1, 10.1, 10.2, 10.3

self-interest

self-knowledge, prl.1, 4.1, 4.2, 9.1, 9.2, 10.1

Senate, U.S., 3.1, 6.1

sensory input, 1.1, 1.2, 2.1, 2.2, 4.1, 9.1

September 11th attacks (2001), 3.1, 8.1

sexuality, 1.1, 1.2, 2.1, 4.1, 5.1, 6.1, 9.1, 9.2, 9.3

sexual reproduction, 4.1, 6.1, 6.2, 9.1

Shakespeare, William

sheep, 4.1, 4.2, 4.3, 4.4, 4.5

sheepdogs

Shereshevsky, Solomon, 3.1, 3.2, 7.1

Sherif, Muzafer, 8.1, 8.2

shoplifters

shoppers

side effects

sign language

silk stockings

Simons, Dan, 3.1, 3.2

Simpson, O. J., 3.1, 10.1

Sindlinger & Co.

Singer, Jerome

six degrees of separation

sixth-order intentionality

Sizemore, Chris Costner

sketches, police

slower speech

“small-brained” animals

smiles, 5.1, 5.2

Smith, Howard K.

“smoothing,”

social agents

social behavior

of animals

bonding in

categories for

compliance in

in evolution

groups in, 4.1, 4.2, 5.1, 8.1

hierarchies in

in infants, 4.1, 4.2, 4.3, 5.1, 5.2, 5.3

intelligence and, 4.1, 5.1

isolation in

mammalian, 4.1, 4.2, 4.3

networks of

norms for

perception in, 2.1, 4.1, 5.1

rejection in

survival and, 4.1, 4.2

theories of, prl.1, 4.1

understanding of, 4.1, 4.2

social network index

social neuroscience, prl.1, 4.1, 4.2

social psychology, 4.1, 4.2, 5.1, 7.1

soft drinks

Somerville, Mass.

Southern Governors’ Conference, 6.1, nts.1

speech, see language

spider monkeys

sports, 4.1, 6.1, 8.1, 10.1, 10.2, 10.3, 10.4

staged conflicts

statistics, 1.1, 3.1, 6.1, 6.2, 10.1

steady state theory

stereotypes, 7.1, 8.1

stigmatization

stock market, 1.1, 1.2, 9.1, 10.1

Stone Age

stress, 9.1, 9.2

strokes, 2.1, 3.1, 7.1

structure, brain, 2.1, 4.1

students, 9.1, 9.2, 10.1, 10.2

subatomic particles

submissiveness

summer camps

sunshine

supernatural, 3.1, 4.1

support groups

“Suproxin,”

surface structure (in linguistics)

surgery, 4.1, 9.1

surnames, 1.1, 1.2, 9.1

survival, prl.1, prl.2, 1.1, 2.1, 2.2, 3.1, 4.1, 4.2, 4.3, 5.1, 8.1, 10.1

suspects, prl.1, 2.1, 3.1

Syria

“TAA enzyme,”

Tajfel, Henri, 7.1, 8.1

tape recordings, 3.1, 3.2, 5.1, 6.1, 6.2

tardiness

target dates

taste, 1.1, 2.1

teachers

teammates

technology

telephone game

television

temporal lobe

terrorism

testimony, witness

testosterone

Texas

thalamus

Thatcher, Denis

Thatcher, Margaret

theft, 3.1, 8.1, 10.1

theories, scientific, 1.1, 10.1, nts.1

theory of mind (ToM), 4.1, 4.2, 4.3, 5.1

third-order intentionality

Thompson, Jennifer, 3.1, 3.2, 3.3, 3.4, 3.5

Thompson, Mr. (case study)

three-dimensional space

thresholds

throat-clearing

thumbnails

ticker symbols

“tie-signs,”

Time

tips, 1.1, 6.1

TN (case study), 2.1, 2.2, 2.3, 4.1

tortoises, 1.1, 1.2, 1.3

total recall, 3.1, 7.1

touch, sense of, prl.1, 2.1, 6.1

“touchy-feely” individuals

traits, personality

transcripts, 3.1, 3.2, 5.1

translation software

trench warfare

trials, 3.1, 7.1, 10.1

trial transcripts

trust

truth, 10.1, 10.2

two-dimensional space

two-tier processes, prl.1, 1.1, 2.1, 2.2, 2.3, 6.1

Tylenol

type fonts, 1.1, 7.1, 7.2

Unbewusst (unconscious)

unconscious

author’s views on, 1.1, 2.1, 4.1, 6.1, 8.1, 9.1, 10.1

automated responses in, 4.1, 4.2, 5.1, 6.1

behavior influenced by, prl.1, 1.1, 1.2, 2.1, 4.1, 4.2, 4.3, 5.1, 6.1, 9.1, 10.1, 10.2

brain function and, 4.1, 4.2, 9.1

consciousness compared with, prl.1, prl.2, 1.1, 2.1, 2.2, 4.1, 4.2, 10.1, 10.2, 10.3

in decision making, 1.1, 9.1, 10.1, 10.2

dominance and, 5.1, 5.2, 5.3, 6.1, 6.2

emotional connections and, 2.1, 4.1

in evolution, prl.1, 1.1, 2.1, 3.1, 4.1, 4.2, 4.3, 5.1, 5.2, 6.1, 9.1, 10.1

Freudian conception of, prl.1, 1.1, 1.2, 2.1, 3.1, 4.1, 4.2, 4.3, 9.1, 10.1

instinct and, prl.1, 1.1, 4.1, 4.2, 5.1, 5.2

intuition based on, prl.1, 2.1, 2.2

memory and, 2.1, 2.2, 3.1

“new,”

outward signs of

as parallel or two-tier process, prl.1, 1.1, 2.1, 2.2, 2.3, 6.1

repression in, 1.1, 3.1, 3.2, 9.1

sexual desire and, 1.1, 2.1

sublimation in, 2.1, 4.1, 4.2, 4.3, 6.1, 9.1

survival based on, prl.1, prl.2, 1.1, 2.1, 2.2, 3.1, 4.1, 4.2, 4.3, 5.1, 8.1, 10.1

in visual perception

unfiltered memories

Vannes

vasopressin receptors, 4.1, 4.2

ventromedial prefrontal cortex (VMPC), 1.1, 4.1, 4.2, 7.1

verbalization, 5.1, 5.2

vertebrates, 2.1, 4.1

vested interests

videos, 3.1, 5.1

vision systems

visual cortex, prl.1, 2.1, 2.2, 4.1

visual cues, 2.1, 5.1

visual dominance ratio

visual perception, prl.1, 2.1, 2.2, 3.1, 3.2, 4.1, 4.2, 7.1, 9.1, 10.1

VMPC, see ventromedial prefrontal cortex

vocalizations, 6.1, nts.1

voice quality, 5.1, 5.2, 6.1, nts.1

voles

volume, speech

von Osten, Wilhelm

waiters, waitresses, 1.1, 6.1, 8.1, 8.2

Wall Street, 1.1, 1.2, 1.3, 8.1

Wall Street Journal

warfare, 1.1, 2.1

Warner Brothers

warnings

“War of the Ghosts, The,”

Washington, University of

Watergate scandal, 3.1, 3.2, 3.3

WBBM

weather

Weber, E. H., prl.1, 2.1

“We Can Remember It for You Wholesale” (Dick)

weights experiment, prl.1, 2.1

“What Is an Emotion?” (James)

whisper game

wine, 1.1, 1.2, 4.1

witnesses

Wizard of Oz, The

wolves

women, 4.1, 4.2, 5.1, 6.1, 6.2, 7.1, 9.1, 9.2

word lists

World War I

Wundt, Wilhelm, 2.1, 2.2, 3.1, 4.1, 9.1, 9.2

yoga

Yom Kippur War

Ypsilanti State Hospital

zygomatic major muscles