Trump: How to Get Rich

Think Big and Live Large

This is the final rule of the Donald J. Trump School of Business and Management. Once you have mastered it, you are ready to graduate.

It’s a big world. There’s a lot we don’t know, which means there’s still a lot to be discovered and a lot to be accomplished.

The possibilities are always there. If you’re thinking too small, you might miss them.

In some ways, it’s easier to buy a skyscraper than a small house in a bad section of Brooklyn. Either way, you’ll probably need financing, and most people would rather invest in a great building than a dilapidated duplex on a dangerous street. With the skyscraper, if you hit, at least you hit big. And if you don’t hit, what’s the difference between losing $100,000 or hundreds of millions of dollars? Either way, you’ve lost, so you might as well have really gone for it.

I’ve read stories in which I’m described as a cartoon, a comic book version of the big-city business mogul with the gorgeous girlfriend and the private plane and the personal golf course and the penthouse apartment with marble floors and gold bathroom fixtures. But my cartoon is real. I am the creator of my own comic book, and I love living in it. If you’re going to think, think big. If you’re going to live, live large.